ABOUT US
Creative Shock is a global social business case competition for students which first took place in 2011. Participants every year are gathered to solve finance, marketing, PR and strategy problems for social businesses. By organizing this competition, we seek to introduce students to real-life global social business models and to communicate how all traditional business strategies can be applied to social enterprises and organizations, improve students’ strategic thinking by challenging them with real marketing and management problems, promote social business all around the world.
FIRST ROUND
In the first round teams of 3-4 students solve a social business case. Those who register as individuals will be divided into teams or will have an opportunity to join the Facebook group and find their teammates there. The first-round solution counts for 60% of the final score of two preliminary rounds.
The first preliminary round takes place online on September 22nd – September 28th.
SECOND ROUND
In the second round, participants have to create a low-cost, unconventional advertising idea for social business. The aim is to promote the given initiative and publicize a social problem. The second round task is presented in short presentation videos and evaluated by representatives of the Lithuanian Marketing Association. The second round solution counts for 40% of the final score of two preliminary rounds.
The second preliminary round takes place online on September 29th – October 5th.
NOVEMBER 20TH-23RD, VILNIUS, LITHUANIA
THE FINAL
The first day begins with an opening ceremony of the final weekend and welcoming words for TOP 10 teams. After that, the participants are involved in activities meant to get them acquainted with each other. In the evening, the teams improve their creativity and communication skills in a creative workshop. Afterwards, they attend a live music event.
The second day is dedicated to deepen participants’ knowledge about the concept of social business through workshops and discussions. In addition the first final weekend case will be presented. At the end of the day, all teams participate in the Cultural Evening, where they present their countries and have a chance to find out about other cultures’ traditions.
The third day begins with the Social Business Conference. Open lectures are held for the finalists and the public. International and local speakers share their views of global business trends and social entrepreneurship. During the second part of the day, the teams are introduced to the second and final case study. You will have only one night to provide their solutions and present them the next day to the jury of social entrepreneurs and business experts.
During the final day of the competition, teams present their solutions of the final case study. After announcing and awarding the winners, a networking event will be held where the teams, jury, partners and social organizations share their impressions about the final weekend.
DAY ONE
DAY TWO
DAY THREE
DAY FOUR
